For this project, I was supposed to create a logo that represents my blog. My blog is about my journey to becoming an Athletic Director, so it only fit that I add a basketball. I know that my draft looks different then my sketch did. I left out football and baseball. I did this because I wasn’t able to add them without it looking cluttered and unprofessional. I was inspired by most sports teams and brands logos because in sports there is a tendency to make logos that are fairly basic and straight forward. I wanted mine to fall into this category as well.

The significance of me putting a basketball is that basketball is not just my favorite sport, but it is my passion and my dream. I decided to put my name because I am not necessarily advertising a brand, but am advertising myself for a job. My design process began with me researching ideas about how to design a basketball within illustrator which brought me to this link https://www.youtube.com/watch?v=iIzMQ8Noso4. I then followed the steps within that video to effectively lay out my basketball logo. I used multiple tools while designing it. The ellipse and line tools proved to be very important in the design. I also used swatches while choosing colors for everything in the logo. Next, I attempted to add more to the logo as I mentioned above but decided on keeping it simple as everything I added made it appear too cluttered. Finally, I added my name in a text box and designed it with the perfect color and font. I think that as a draft the logo looks good. I am interested to see what my peers will think about it, and what they’ll recommend I do to improve it for the final.

My idea to advertise myself as an Athletic Director is to design a logo that involves the balls from different sports.

For the Graphic Design Project, I decided to create a poster advertising myself as an Athletic Director. I decided to base my poster off of images of me playing sports, to show that I have experience playing and watching sports and would be very knowledgeable as an AD. I believe that this poster is a good representation of me and my experience with sports. I used all images that are important to me personally. For the draft, I compiled these images into a poster. I chose the background image first and then opened up pictures of me playing sports and used the magnetic lasso tool to crop them and pull them over to the main image. I then used the text to create a graphic up top to illustrate to potential employers exactly what it is that I’m advertising. After receiving feedback from my peers, and taking another look at it myself I decided that I like the concept that I’m rolling with, a poster. Based off of the feedback I first changed the font to one that looks more professional and appealing. Next, I decided to add in an additional image of me taken during football. The most important thing that I did was to change the opacity of the overlayed image to make them blend in more. Now it looks cool because they are a bit see-through, and they pop less and look as if they belong here. I think this improved the overall aesthetic greatly. I love the images that I chose to use because as I mentioned they are very personal to me. Photos of me playing basketball and football make me smile because I remember how happy I was on the field or court. I am very happy with how it turned out, and with how much I have learned about Photoshop while working on this unit.

For the Graphic Design Project, I decided to create a poster advertising myself as an Athletic Director. I decided to base my poster off of images of me playing sports, to show that I have experience playing and watching sports and would be very knowledgeable as an AD. These images are very important to me personally because they are from a period of time in which I was a multi-sport athlete, which I am very proud of. The image on the left is a photo of me holding the regional title trophy after I won my third one in a row. This is one of my favorite images as this was one of my happiest moments to this point in time. I selected to use it because it shows that I didn’t just play sports, I was successful in them. This will translate well to a program looking for a new Athletic Director because obviously, their number one goal is to win championships.

I decided to do a poster after researching many different types of graphic designs. I got inspiration for how to lay out my poster from a video that I watched on Adobe’s website. I used the technique involving the magnetic lasso tool to cut out the two images of me playing and then layered them on top of my favorite image from my senior photos, one of me holding a basketball (my favorite sport). I then used the text to create a graphic up top to illustrate to potential employers exactly what it is that I’m advertising. these photos were taken by my mom and the main one by a professional photographer. I asked my mom if I could use them, and the main one I bought the rights to when I paid the photographer. This is just the rough draft, and I will add improvements to make it more appealing to the eye. I like the direction it is headed in so far though.

I plan to use these three images in my Graphic Design Project because I think they illustrate my history of playing sports and will work well in a poster advertising me as an Athletic Director.

These are my completed Photoshop Tutorials.

Hey! my name is Stockton Salyer, I am a college freshman from Nevada. I have always loved traveling and love to learn about new places I haven’t been yet. This blog is for others to follow me on my journey to graduate as a sport management major and get a job in sports. Other hobbies of mine include playing and watching sports, video games, and hanging out with friends. My career goal is to be an Athletic Director for either college or the pros. I figure that a job of this sort will allow me to work in the sports industry that I love while also getting to travel for my job.